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Legal Loopholes: What You Need to Know Before Running a Sweepstakes

Thinking about running a sweepstakes to boost your brand or grow your email list? It can be a smart move, but ignoring the rules can land your business in trouble.   Why You Can’t Afford to ...

How to Create a Successful Sweepstakes for Your Business

Running a successful sweepstakes can be an effective way to engage customers, increase brand awareness, and drive sales. Here’s a comprehensive guide to help businesses design and execute a successful sweepstak...

Paid vs. Organic Sweepstakes Promotions: Which Works Best?

Sweepstakes can be a powerful tool for brand growth—but how they’re promoted can make or break a campaign. Should you invest in paid ads to drive entries fast? Or let your sweepstakes grow organically t...